
Matt Arnold Ms
I'm a marketing leader who plans, directs, and optimizes comprehensive experiences that compel audiences to action. I have... | New York, New York, United States
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Matt Arnold Ms’s Emails ma****@ne****.org
Matt Arnold Ms’s Phone Numbers No phone number available.
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Matt Arnold Ms’s Location New York, New York, United States
Matt Arnold Ms’s Expertise I'm a marketing leader who plans, directs, and optimizes comprehensive experiences that compel audiences to action. I have proven successes in audience development and improving audience engagement--both at national and international scale, as well as with small quick initiatives. I’ve worked with a wide range of organizations, from large international NGO’s to tech firms, sustainability/green economy sector startups, nonprofits, and consumer goods companies, including many Fortune 500 firms like Citibank, IBM, UPS, American Express, SAP, Blackrock, and Hewlett Packard. Nonprofits include Hunger Free America, True Colors United, and the National Endowment for Democracy. I’m the voice of marketing & comms strategy in a c-suite, and I also know how to oversee the execution of strategy by managing teams, both small teams as well as large, multi-disciplinary teams. My approach is informed by the training I received at Columbia University’s master’s program in Strategic Communications. Passionate about managing teams in a way that lets people's talents shine, and using audience insights and data to focus our efforts for maximum impact. Capabilities: Marketing strategy B2C marketing Nonprofit comms/marketing B2B marketing audience segmentation designing and conducting quantitative surveys designing and conducting IDI qualitative audience research logo/naming development/rebranding brand launching digital advertising creative development and managing creative teams team management user experience (UX) web development wireframe design user journey mapping Logo/naming development/rebranding social media campaigns (paid and organic) email program design search video podcasts audio messaging mobile SEO SEM WordPress websites Basic HTML managing CRM databases QA software and processes Adobe Creative Cloud programs (Photoshop etc) Google Adwords YouTube advertising Google Analytics Social analytics Email analytics A/B testing Podcast development and marketing Social media video Online video production Video script writing Video editing Overseeing Creative Teams Digital Analytics Reports & Insights Email writing Email newsletter writing Email newsletter editing Social media—both organic and paid Setting & managing social & digital media publication calendars Press release writing Managing budgets and actuals
Matt Arnold Ms’s Current Industry Benefits Data Trust
Matt
Arnold Ms’s Prior Industry
Ww Norton
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Special Ops Media
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Obamabiden Campaign For Change
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Ogilvy And Mather
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The New York City Anti Violence Project
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The Nyc Coalition Against Hungerhunger Free America
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Thinkso Creative
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M Arnold Consulting
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Publicis
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National Endowment For Democracy
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Redish
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Benefits Data Trust
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Work Experience

Benefits Data Trust
Marketing & Communications Director
Fri Sep 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Redish
Marketing Director
Sat Apr 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Aug 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time)
National Endowment For Democracy
Senior Communications & Online Engagement Manager at the World Movement for Democracy
Sun Sep 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Oct 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)
Publicis
Senior Integrated Marketing Program Manager
Thu Sep 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Aug 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time)
Publicis
Digital Marketing Strategist
Fri Apr 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Sep 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time)
M Arnold Consulting
Marketing Communications Consultant
Mon Jun 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Aug 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time)
Thinkso Creative
Senior Marketing Strategist
Sat Nov 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri May 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time)
The Nyc Coalition Against Hungerhunger Free America
Marketing Communications Strategist
Sun Dec 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu May 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time)
The New York City Anti Violence Project
Marketing Strategist/Copywriter
Tue Sep 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Jun 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time)
Ogilvy And Mather
Senior Integrated/Digital Marketing Producer
Mon Jun 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Sep 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time)
Obamabiden Campaign For Change
Deputy Field Organizer
Tue Jul 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Nov 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time)
Special Ops Media
Digital Producer/Marketing Strategist
Thu Mar 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Jul 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time)
Ww Norton
Higher Education Digital Marketer
Sun Aug 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Mar 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time)